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Brewing Connections, One Beer at a Time.

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Built with ♥️ while tasting the silence

One record. Every partner. Always current.

Your product information, in one place and in every partner's format

Keep your beers, packaging, allergens and artwork on a single record. Wholesalers receive it in the template their systems ask for, and the bars, shops and venues you supply look it up first-hand — always the version you published.

Register your brewery — it's free
Book a 20-minute walkthrough

Free to start for breweries. A partner account is opened by the brewery you work with, and costs neither of you anything.

Product recordComplete
Session IPA33 cl can · case of 24 · pallet of 72
Synced from your ERP
GTIN
8 712345 678901
Alcohol
4,5% vol
Allergens
Barley, wheat
Assets
4 photos · label artwork
Shared with 12 partnersManage access
Hidden until 14 MarchPlanned release
  • Enter it onceAdd a beer once and share it with every partner in the shape they ask for.
  • Work togetherBreweries, wholesalers and venues look at the same record, so questions are answered in one place.
  • Fewer hours on adminThe repetitive data work is handled for you, so your team can spend the time in the brewhouse.
Already on BeerCollab
  • Logo van Brouwerij vandeStreek
  • Logo van Brouwerij De Magistraat
  • Logo van Rock City Brewing
  • Logo van Brouwerij Het Brouwdok
  • Logo van Lowlander Beer

Works with the ERP you already use, including Douano and Breww.

Find the part that is built for you

Every organisation around the beer has its own workspace in BeerCollab, with its own screens and its own way in.

For breweries

Share your product information effortlessly

Keep allergens, taste profiles, product photos and GTIN codes in one place, and share them with every wholesale partner in a single click.

You can sign up yourself, today

Register your brewery — it's freeSee the brewery features →
For wholesalers

Receive brewery data in your own template

Ask breweries for exactly the fields your systems need, follow every open request with a deadline and reminders, and receive validated product data in your own format.

We set your workspace up with you

See the wholesaler featuresBook a walkthrough →
For bars, shops and venues

The beers you serve, with the details attached

Bars, cafés, restaurants, hotels, venues, caterers and liquor stores get the full details of the beers they serve — specifications, allergens and the brewery's own photography — kept current by the brewery itself.

Your brewery opens the account — free

See what a partner account gives youAsk your brewery to invite you →
See everything the platform does →
How it works

From your own system to your partners, in four steps

Every brewery starts somewhere different, and that is fine. You can begin with a spreadsheet and connect your ERP later.

  1. 1

    Bring your catalogue in

    Sync from the ERP you already use, import your GTINs from a spreadsheet, or enter products by hand. Your own system stays the place you work.

  2. 2

    See what is still open

    A data quality check shows which fields a partner will ask for next — allergens, packaging, artwork — so you can complete them before anyone needs them.

  3. 3

    Agree what each partner gets

    Set up a distribution agreement with a wholesaler and grant access per product. Their own template is filled from your record, field by field.

  4. 4

    Release on your own date

    Prepare a launch in advance and give partners access up front, while the beer stays hidden until the release date you set.

What the platform does

The same product record serves everyone

These are the parts that build it, check it and share it — named the way they are named inside the platform.

See the full platform overview →
  • Central product administration

    Beers, products and packagings in one place, with taste profiles, allergens and specifications on the record they belong to.

    Breweries
  • ERP integrations

    Douano and Breww sync into BeerCollab, so the software you already enter data in stays the place you enter data.

    Breweries
  • GTIN management

    Assign barcodes from the ranges you own, and import or export them as a spreadsheet whenever a partner asks for the list.

    Breweries
  • Templates, filled for you

    A wholesaler defines the fields they need once. Their template comes back filled from your product record, with packaging and pallet data checked.

    Breweries & wholesalers
  • Information requests

    A wholesaler asks for what is still missing, with a deadline and automatic reminders, and both sides can see where every request stands.

    Wholesalers
  • Distribution agreements

    Record who distributes what, keep the contact person on the agreement, and get a warning when something the agreement depends on is still open.

    Breweries & wholesalers
  • Photography and brand assets

    Product photos and label artwork live beside the product, and every partner you share with downloads them from the same place.

    Everyone
  • Release moments you control

    Keep a new beer hidden until release, let partners subscribe to it in advance, and publish everything on the date you choose.

    Everyone
  • Partner directory

    Find the wholesalers, venues and shops already on the platform, and invite the ones you work with who are not there yet.

    Everyone
The network

A partnership starts with an invitation, not a sales call

BeerCollab is worth the most when the people you already work with are on it — so the platform is built to grow that way, one partner at a time, from your own contact list.

See what a partner account gives youTalk to us about your partners
  1. 1.See who is already hereSearch the directory for the wholesalers, venues and shops that already have a workspace, and connect to the ones you supply.
  2. 2.Invite the partners you supplySend an invitation to a bar, hotel or shop you sell to. Their account is free and opens with exactly the products you have shared.
  3. 3.Suggest a wholesalerWorking with a wholesaler who is not on the platform yet? Suggest them, and we pick up the conversation from there.
Twelve kinds of partner have a workspace of their own
  • Bars
  • Cafés
  • Pubs
  • Restaurants
  • Hotels
  • Resorts
  • Liquor stores
  • Venues
  • Leisure centres
  • Caterers
  • Food trucks
  • Tourism

Tell us where you sit around the beer

Breweries can register straight away. For everyone else we open the right workspace together, so tell us what you do and we will come back with the way in that fits.